Driven Media Group Blog

Benefits of Social Media for the Small Business

Social media is an invaluable tool for small businesses. The medium allows them to connect with consumers on a personal and interactive level. One of the major benefits of social networking is that it reduces marketing expenses and amount of finance investments. A well managed social media campaign can be far more successful than traditional [...]

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Benefits of Social Media for the Small Business

The Four C Model

I have never been a big fan of the four P’s: Product Price Promotion Place It never seemed accurate to today’s marketing standards – let alone you: the consumer. So, if you haven’t heard of the Four C’s allow me to introduce them with a breakdown of each. Cost vs. Price: Businesses need to adapt to the consumer. It has been [...]

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The Four C Model

College and Social Media

If there ever was a time to try and comprehend social media it is now. The concept of social media isn’t difficult – the steps are practically one: engagement. As a college student I find it absolutely amazing of how many students don’t understand the power of this tool. While the majority of them have [...]

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College and Social Media

All Bets Are Off

So, I’m checking my reader and come across Shoemoney’s and the contest he is running hitting up the Affiliate Summit come this January. Why not toss up a blog post about why I should win and toss my hat into the ring? What would happen if I get picked and I get to roll with these guys? I [...]

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All Bets Are Off

Why A Sitemap Is Needed

Yesterday I spoke on what exactly a sitemap is when it comes to your website and today I will go into detail on why exactly sitemap’s are truly needed. There are some things that websites do not necessarily need. A sitemap isn’t one. So the question is why exactly is a sitemap needed? A site [...]

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Why A Sitemap Is Needed

What Is A Sitemap Exactly

Well, I’m glad you asked. As I mentioned yesterday I would be diving into sitemaps a little more in-depth this week I thought the best thing to do is explain first what exactly a sitemap really is. I have always made the analogy that a sitemap of a website is similar to that of a mall [...]

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What Is A Sitemap Exactly

Analytics & Webmaster = Customers!

I don’t know how many times I have to drive this home but I am dead serious about this. If you have a website from a blog to e-commerce you must. MUST have Google Analytics and have you’re sitemap submitted to google (and various other search engines). These two minor steps will open up huge doors [...]

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Analytics & Webmaster = Customers!

Quick Status Update

It has been quite some time since my last post. Since then I’ve been trying out The Google Wave and so far not too impressed with it. The possibilities I am but as it is still in “PREVIEW” stage still a downer. Too buggy. Besides that I soft launched an encouragement site at MSSG.ME – this [...]

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Quick Status Update

Google Wave First Impression

I got the golden ticket much to my dismay. I immedetly clicked on the google wave invite link and looked around…nothing. As much as I viewed the video of the possibilities right now there is nothing you can really do. Wait. Cancel that. Yes, yes there is but on one condition: connections. It’s all about being [...]

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Google Wave First Impression

The Law of Attraction

Show me your friends and I will show you your future. In the law of attraction the principle relates to this same statement: Know exactly what you want. Ask the universe for it. Feel, behave and know as if the object of your desire is already yours (visualize). Be open to receive it and let go of (the attachment [...]

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The Law of Attraction