Analytics & Webmaster = Customers!
I don’t know how many times I have to drive this home but I am dead serious about this. If you have a website from a blog to e-commerce you must. MUST have Google Analytics and have you’re sitemap submitted to google (and various other search engines).
These two minor steps will open up huge doors for you and your brand. It will answer the questions:
How are people coming to my site?
- When they come to my site where are they going?
- What is the most popular page?
- What are my site’s keywords/phrases ranking?
- Where am I when it comes to competition?
By allowing yourself to answer these questions you will without a doubt increase your revenue. An example would be finding out what exactly is your most prominent page on your site and then optimizing it so users can see you are offering a new product or link to another portion of your site.
I will be doing a step-by-step on sitemaps this week and start on analytics next week. People need to be made aware of these things.
If you’d like a 1-on-1 feel free to use the contact form and I’d be more than happy to help you out.
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