Marketing To Michael Jackson’s Death
It’s been a horrible 24 hours. I was in night class when my wife sent me a text to let me know that the king of pop had passed away. I couldn’t believe it – It blew my mind but then again he had a stressful life. One I wouldn’t wish on anyone let alone the three children now left without a father.
Moving forward to the title of the post.
I don’t plan to get into the politics of the legend rather the findings from the whole situation. I had a question – who is profiting from the death of him? Who is utilizing the numerous search’s and tweets? It IS possible and in fact it IS being done.
I did a quick search regarding Michael Jackson’s Death:
Michael Jackson's Death Search
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Wow…really? I couldn’t believe it so I checked out all the Sponsored Links aaaand:
Profit on Michael Jackson Death
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Regardless of the ethical issue of trying to porfit of the man’s death but let’s dig a little deeper shall we?
AdWords and Micheal Jackson's Death
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Pretty interesting isn’t it? I can only estimate at this time that the average CPC will increase over the weekend and when the autobsy results return they will be huge. Why? Well, if you know a popular pop website that runs adsense why not try to get the readers.
What are your thoughts – ethical or just business as usual?